When does a hospital become more than a hospital? When it understands the nation's best care extends well beyond just a 'place'. A superior place for healthcare is about a vast network of physicians and staff working together to make healthcare better. It's about making exceptional health attainable for patients.

My role: Concept, pitch, development, production, vendor bid package + selection, estimates, working with production company and VFX company to execute idea, storyboarding, copywriting, working with location scout to find perfect spots on-location in Cincinnati, casting, wardrobe + prop direction, VO selection + directing VO session, music research + selection, as well as on-site creative direction + post-production creative direction.

Want to take a trip behind-the-scenes? Check out my 'making of' blog post for Ten Adams here.